This policy sets out the basis on which personal information about you may be collected and used when you use the following websites: www.fashion-enter.com, www.fashioncapital.co.uk, www.fcbboutique.com, www.bellesoflondon.com and interact with us on B of London official Facebook, Instagram, Pinterest and YouTube accounts (“Social Media”). By using the Sites and Social Media you are accepting and consenting to the terms of this policy.
B of London (trade name of Fashion Enter Ltd incorporation number 5779844) (“we”, “us”, “our” and “B of London”) of Unit 14, Crusader Estate, 167 Hermitage Road, N4 1LZ is the owner and operator of the Sites and the relevant accounts on the Social Media.
What information do we keep about you?
We hold personal data about you that you have given us during the signing up process (for mailing list subscribers) or during the enquiry process (for customers and potential customers).
This data comprises:
For mailing list subscribers: your name and email address
For Customers and potential customers: your name, company name and registration number (if applicable), VAT number (if applicable), address, phone number, email address, payment card details (used by our payment processing provider only)
What do we do with the information?
We lawfully process it, with your consent, as follows:
For mailing list subscribers:
- to send you newsletters and other information regarding events, marketing offers, relevant news
Additionally, for customers and potential customers:
- To process your orders and returns via our online system
- To send you email notifications of delivery status
- To contact you in the event of any problems with the delivery of your items
- To manage your account by carrying credit checks
- To make analyses in order to provide you with relevant products
- To analyse data in order to provide personal recommendations
- To validate that you are of a legal age to be shopping online
- To test and improve our systems by which the services are provided
- To prevent misuse or improper use of our services
Please note that card payments are processed by our payment service provider who is contracted to meet the new General Data Protection Regulations. We do not keep card details.
These are the only purposes for which we use your data.
Why can we keep the information?
The legal basis for processing your data is our legal and contractual obligations and legitimate interest (communications and information relevant to the services requested or provided), as well as your consent when appropriate (e.g. for mailing list subscribers).
Who keeps your information, where is it kept and who can see it?
Our data manager for this data is Beth Davy-Day, who can be contacted by email on email@example.com or by telephone during normal working hours on 0208 809 3311.
Your data is kept on our computer and email systems and is password protected. It can only be viewed by our data manager, and personnel involved in or responsible for the communications listed above and in the management and running of our services.
We do not share this information with any other third parties unless required to do so by law, or in order to perform our legal or contractual obligations to you.
How long do we keep it?
We ensure your personal data is kept securely. It is deleted under the following circumstances: a) from our mailing list when you unsubscribe from the mailing list service; or b) from our customer records when requested by email or in writing to our data manager. We reserve the right to retain commercial and accounts information that we are obliged to keep by law or that we need to keep for our legitimate interest in running our business (such as accounts information and commercial records).
What are your rights?
Under the regulations, you have various legal rights, including the following.
You have the right to:
- see any data we hold about you free of charge
- have inaccuracies in any data held about you corrected
- have information erased (and forgotten by us), subject to retaining commercial and accounts information as described above)
- prevent direct marketing to you by us
- data portability (to be provided with an electronic copy of the data relevant to you)
- complain to the regulator (ICO)
You may request to see the data we hold about you, or instruct us on any of these rights you wish to invoke, either by email (firstname.lastname@example.org) or by mail (addressed to: The Data Manager, Fashion Enter Ltd, Units 13&14, Crusader Ind. Est, 167 Hermitage Road, London, N4 1LZ). We will respond within 40 days.
You can also unsubscribe from our mailing list by clicking the ‘unsubscribe’ button at the bottom the newsletters or emails that we send you. This will result in your data being automatically erased from the relevant mailing list.
We are committed to ensuring that your information is secure. In order to prevent unauthorised access or disclosure, we have put in place suitable physical, electronic and managerial procedures to safeguard and secure the information we collect online.
A cookie is a small file which asks permission to be placed on your computer’s hard drive. Once you agree, the file is added and the cookie helps analyse web traffic or lets you know when you visit a particular site. Cookies allow web applications to respond to you as an individual. The web application can tailor its operations to your needs, likes and dislikes by gathering and remembering information about your preferences.
We use traffic log cookies to identify which pages are being used. This helps us analyse data about web page traffic and improve our website in order to tailor it to customer needs. We only use this information for statistical analysis purposes and then the data is removed from the system.
Overall, cookies help us provide you with a better website, by enabling us to monitor which pages you find useful and which you do not. A cookie in no way gives us access to your computer or any information about you, other than the data you choose to share with us. You can choose to accept or decline cookies. Most web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. This may prevent you from taking full advantage of the website.
Links to other websites
Our website may contain links to other websites of interest. However, once you have used these links to leave our site, you should note that we do not have any control over that other website. Therefore, we cannot be responsible for the protection and privacy of any information which you provide whilst visiting such sites and such sites are not governed by this privacy statement. You should exercise caution and look at the privacy statement applicable to the website in question.
Controlling your personal information
You may choose to restrict the collection or use of your personal information in the following ways:
- whenever you are asked to fill in a form on the website, look for the box that you can click to indicate that you do not want the information to be used by anybody for direct marketing purposes
• if you have previously agreed to us using your personal information for direct marketing purposes, you may change your mind at any time by writing to or emailing us at email@example.com
We will not sell, distribute or lease your personal information to third parties unless we have your permission or are required by law to do so. We may use your personal information to send you promotional information about third parties which we think you may find interesting if you tell us that you wish this to happen.
If you believe that any information we are holding on you is incorrect or incomplete, please write to or email us as soon as possible, at the above address. We will promptly correct any information found to be incorrect.
List of cookies we collect
The table below lists the cookies we collect and what information they store.
CART The association with your shopping cart.
CATEGORY_INFO Stores the category info on the page, that allows to display pages more quickly.
COMPARE The items that you have in the Compare Products list.
CURRENCY Your preferred currency
CUSTOMER An encrypted version of your customer id with the store.
CUSTOMER_AUTH An indicator if you are currently logged into the store.
CUSTOMER_INFO An encrypted version of the customer group you belong to.
CUSTOMER_SEGMENT_IDS Stores the Customer Segment ID
EXTERNAL_NO_CACHE A flag, which indicates whether caching is disabled or not.
FRONTEND You session ID on the server.
GUEST-VIEW Allows guests to edit their orders.
LAST_CATEGORY The last category you visited.
LAST_PRODUCT The most recent product you have viewed.
NEWMESSAGE Indicates whether a new message has been received.
NO_CACHE Indicates whether it is allowed to use cache.
PERSISTENT_SHOPPING_CART A link to information about your cart and viewing history if you have asked the site.
POLL The ID of any polls you have recently voted in.
POLLN Information on what polls you have voted on.
RECENTLYCOMPARED The items that you have recently compared.
STF Information on products you have emailed to friends.
STORE The store view or language you have selected.
VIEWED_PRODUCT_IDS The products that you have recently viewed.
WISHLIST An encrypted list of products added to your Wishlist.
WISHLIST_CNT The number of items in your Wishlist.
Thank you for shopping with Boflondon.com
The team at B of London x